Lessons for digital transformation

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Before the coronavirus pandemic, a digital transformation was already at the top of the agenda for many CEOs.

Companies across industries understood that a digital transformation — or the process of adopting new technologies and working models and focusing on customer centricity — was the key to staying competitive.

In fact, one in three small and medium-sized merchants in Southeast Asia believe that they would not have survived Covid-19 without selling on digital platforms, according to the recent Google, Temasek, Bain & Company e-Conomy SEA 2021 report.

+INFO: Bangkok Post

+PHOTO: Bangkok Post

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