How micromobility operators can unlock a $300B industry

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Compared with cars, e-scooters are a lower-carbon, quieter and cheaper means of transport that can make a positive impact on urban mobility and the environment. However, despite their promising potential, the majority of the urban population perceives them either as toys or a public safety hazard.

The amount of venture investments in the industry is correspondingly meager: Since 2010, shared micromobility received only $9 billion in investments globally — compare that with the $72.3 billion raised by U.S. startups in the third quarter of this year alone. If we want to move toward a truly sustainable urban environment where people en masse choose low-carbon micromobility transport over cars, we need to find ways to make this business profitable.

+INFO: TechCrunch

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